Jul 14, 2020
In this episode of Nonprofit Architect, Travis features Andrea Shirey, the owner of One Nine design and they discuss getting sponsorships in detail. She is very passionate and excited to help nonprofit organizations to find ways to achieve their objectives.
Listen in and learn from this episode now
[00:57] Andrea describes that One-nine design focuses on helping nonprofit organizations use the right tools to reach more people and make a bigger impact.
[04:38]She also shares major key points that make her nonprofit templates stand out.
[16:27] "You may have the best mission that impacting many people but if you're not relating all that to the company you're asking for sponsorship, your message will fall flat.”
[16:44]Three major perspectives Andrea considers when helping nonprofits reach out for sponsorship.
[17:42] Two popular models for continuous interaction after getting sponsorship for an event.
[22:29] Before asking for sponsorship from a local business, You must find out who their audience is.
[24:27] Before asking for sponsorship from a local business, You must find out where they advertise and thank them there after the event.
[33:42] Andrea recommends "Streamyard" software for showcasing sponsors during virtual events.
[40:12] Ensuring you reach back out to the sponsors after the event is the key to getting repeat sponsors.
[43:21] Advice to nonprofit organizations that are looking to hold online events and want to gain sponsorship
[46:09] A question to ask donors "What are you so passionate about that you would invest a significant amount of money to change or grow?"
[48:28]How to contact Andrea (get a free resource)
[29:29] "I try to think about what everyone else is offering and ask; How can I step that up a notch?"
[44:02] "The world is full of flat squirrels who couldn't make a decision."
[47:41] "The capacity to learn is a gift, the ability to learn is a skill, the willingness to learn is a choice."
Andrea created One Nine Design (a digital marketing agency created for nonprofits) to empower her clients to take ownership of their digital home and equip them to reach more people and make a bigger impact without breaking the budget. Since One Nine Design was opened in 2017, Andrea has helped hundreds of nonprofits with strategies to raise more money online and establish better systems to connect with donors, volunteers, and board members. She offers services around website design, email marketing, and SEO strategy. In 2020, she launched the Nonprofit Template Shop - the first online template shop dedicated solely to serving nonprofits.
She has over 20 years of experience, including executive and leadership positions in both nonprofits and higher education institutions. She was honored as the Mid-Ohio Valley Entrepreneur of the Year in 2019 and has been previously recognized as the Young Business Leader of the year by the Mid-Ohio Valley Chamber of Commerce. Andrea also serves as a board member for Habitat for Humanity of the Mid-Ohio Valley and on several local committees. Married and a mom of two boys, Andrea says she has an incurable case of wanderlust. She also enjoys listening to podcasts, reading, traveling, and getting outside for long walks with her dog.